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Cyprus ranks the 2nd most reliant on Social Media EU country
A recent study by AskGamblers has revealed the European countries that are most reliant on social media with Cyprus assuming the second place, with an impressive 97.97 out of 100 score in the...
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Organic vs. Paid Social Media Strategies
Are you torn between organic and paid social media campaigns for your business? Well, R Digital is touching one of the most common debates in the digital marketing world; that is whether to focus on...
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How effective are Google ads for your business?
Are you curious about how Google Ads work? Whether you’re a business owner or a digital marketer, understanding the basics of this advertising platform can help you reach your target audience...
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Summer Marketing Campaign Ideas for 2023
As the temperatures rise and the days grow longer, the timing is perfect for businesses to embrace the vibrant spirit of summer and find innovative ways to connect with their audiences. In this...
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Email – The Leading Marketing Channel for Generating Business Leads
In a world where digital marketing trends seem to shift with the changing wind, there’s one platform that consistently holds its ground. The stalwart of digital communication – email, remains the...
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Advantages of Digital Marketing
In today’s digital age, the world has become interconnected through the internet. Digital marketing has emerged as a powerful tool that encompasses all marketing efforts using digital channels...
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Chatbot Revolution: Transforming Customer Service
In the realm of customer service, the personal touch has always been the gold standard. However, with the rapid advancements in artificial intelligence technologies, chatbots are becoming an...
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Black Friday 2023: e-Commerce Stats and Trends
It is becoming the Black Friday Phenomenon! Black Friday is not merely a date on the calendar; it’s a pivotal moment for e-commerce businesses worldwide. As the gateway to the bustling holiday...
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Increase Holiday Sales with Smart Retail Strategies
Once again, retailers are preparing for their most intense season and R Digital is here to provide them with the right tools to capture the audience and their clients effectively. The winter...
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2024 Marketing Trends Redefining Success
As we step into the ever-evolving landscape of 2024, marketers find themselves at the forefront of a dynamic and rapidly changing industry. The rules of engagement are constantly shifting, and...
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R Digital’s Guide to SEO Trends 2024: What’s New This Year
SEO can really bring your business to the spotlight. In the ever-evolving landscape of digital marketing, staying ahead of the curve is paramount for businesses looking to maintain their online...
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Love on the Clock: 10 Irresistible Tips for Valentine’s Day Marketing on TikTok
Love is everywhere, especially on Tik Tok! Love is in the air and so is opportunity! Valentine’s Day offers a prime occasion for businesses to spread some affection and boost engagement on TikTok,...
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Cyprus had second largest share of population using social media in EU in 2023
In 2023, approximately 83% of Cyprus’s population engaged with social media platforms (such as Facebook, X, Instagram, Snapchat, TikTok), as indicated by data released by Eurostat, the statistical...
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Creative Easter Holiday Ideas to boost Engagement
Cracking eggs online? Why not? Easter is literally a few days away and if you haven’t already, it’s the perfect time for your business to infuse your marketing efforts with a dose of creativity...
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The Impact of AI on Digital Marketing
In recent years, Artificial Intelligence (AI) has revolutionized various sectors, and digital marketing is no exception. The integration of AI into digital marketing strategies has significantly...
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R Digital – Kids Advisor CY: Promoting quality family time
In today’s fast-paced world, where technology and information dominate our daily lives, the importance of spending quality time with our family often takes a backseat. At R Digital, we recognize the...
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LinkedIn Video Ads: All you need to know
As one of the fastest-growing ad formats, video marketing has become a crucial component of digital strategy. With LinkedIn, a platform known for its professional audience, video ads can make a...
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Maximize Your Sales This Black Friday 2024 with Winning Digital Advertising...
The countdown to Black Friday 2024 is on! As one of the biggest shopping days of the year, the potential for online sales and engagement is enormous. For digital marketers and brands, it’s a crucial...
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